Funny Feet
— Shoe Store

The only store where you can get a Funny Feet the size of your feet.

To celebrate its 35th anniversary, Funny Feet decided to make a tribute to its first generation of fans.
We opened a shoe store where people could get their Funny Feet ice cream of their shoe size.

waLL’S
2017
ACTIVATION
lola MULLENLOWE





The ice creams had 8 different shoe sizes to fit any feet.






The store was located in one of the biggest shopping malls in Spain.





More than 1.000 ice creams given in less than 8 hours.





AD: Pedro Sattin
CW: Álvaro Palma, Jose Sancho
CD: Pancho Cassis, Fabio Brigido
Agency: LOLA MullenLowe