Orlando
— Redesign
2019Orlando is the most iconic tomato sauce in Spain. For the past 50 years their branding stayed untouched, but in 2019 they decided it was time for a change.
The design was fully refreshed, but kept it totally recognisable, and as iconic as ever. The idea was to keep it as simple as a tomato.
The design was fully refreshed, but kept it totally recognisable, and as iconic as ever. The idea was to keep it as simple as a tomato.
Role:
Designer &
Art Director
Designer &
Art Director
Agency:
LOLA MullenLowe
LOLA MullenLowe
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The redesign was applied to Orlando’s whole range of products.
The redesign was applied to Orlando’s whole range of products.
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Outdoor
Outdoor
